Up Your Game

Up Your Game by David Bradford

“David has always had a passion for hiring top talent and connecting people to opportunity. It is reflected in the people and teams he has built at outstanding companies like Novell, Fusion-io and, more recently, HireVue. Up Your Game tells the story of how he gets it done.”

– Steve Wozniak, Inventor of the Apple Computer, Chief Scientist, Fusion-io

Up Your Game combines notable insight with David Bradford’s real-world experience. David skillfully combines his knowledge of social media with six timeless precepts that will help anyone build a strong foundation for success in life and business.”

– Eric Schmidt, Executive Chairman, Google

“David Bradford is a truly remarkable person who has written an equally amazing book. Up Your Game is simultaneously filled with deep insight as well as practical application. No one understands networking better than David, and no one is more connected. In this engaging book he shares how he does it – and how we might do it too.”

– Stephen M. R. Covey, author of The New York Times and #1 Wall Street Journal bestseller The Speed of Trust and co-author of Smart Trust



Interested in 20 or more copies for your company or organization?

Contact Jason Dang at Life Science Publishers for bulk discounts and incentives. 

Up Your Game: 6 Timeless Principles for Networking Your Way to the Top

No matter where you are on your career trajectory, a new college graduate, a CEO, or anywhere in between, networking is essential to your success. Here, David Bradford shows us “networking” doesn’t have to be a four-letter word.

Bradford, “the Bottlecap Kid”, rose from humble beginnings to become CEO of two of the country’s top 50 tech companies and is arguably the most connected human on planet Earth. In this book, he shares with us his six “UP Principles” – the very same strategies he attributes to his tremendous success.

If you want to accelerate your move to the top professionally, or desire to build more and deeper personal relationships, Up Your Game is the answer.


More Praise for Up Your Game

“Success in business – and in life – revolves around relationships with others; Bradford describes how one can effectively and meaningfully connect with others. The combination of his experience and insights makes Up Your Game a valuable guide.”

– Mitt Romney

“After surviving over 50 years in the world of show business, I’ve found that these principles that David presents in this book are not only important in a long lasting pursuit of business, but essential in all aspects of life.”

– Donny Osmond, Actor, Singer

“I have known and worked with David Bradford in the technology sector of our economy for over 20 years. David’s Up Your Game is a well-written guide on becoming and remaining competitive in today’s increasingly interconnected business environment. Up Your Game provides straightforward and easy-to-execute strategies to improve your networking skills, regardless of your age or circumstance.”

– Orrin G. Hatch, United States Senator

Up Your Game is truly insightful and is as important to C-Level Executives as it is to college students. In this book, David masterfully teaches the art of connecting and building deep and lasting business relationships that become actionable in real world settings. He is a man that not only has talked the talk but has walked the walk.”

– Ray Bingham, Director, General Atlantic and Former CEO Cadence Design

“I cannot wait to give a copy of this book to each of my kids. Why? Because I want them to know and learn one, how to direct their energies in building their careers, and two, I want them to see how much energy is really involved in achieving success! As David points out, it is well-directed EFFORT that makes the difference. Up Your Game is the perfect roadmap for anyone who wants to understand the roots of real and lasting success.”

– Dave Checketts, CEO and Chairman of the Legends

“When it comes to connecting with the right people to build great teams and great organizations, David Bradford stands on top of the podium. Regardless of what stage of your career you find yourself in, the proven principles in Up Your Game are too valuable to pass up.”

– Peter Vidmar, Olympic Gold Medalist, Chairman USA Gymnastics

Up Your Game lays out a current and practical roadmap to building personal and professional relationships with integrity and purpose. A must read for all ages living or operating in this interconnected world.”

– Scott R. Cutler, EVP & Head of Global Listings, IntercontinentalExchange | NYSE

“David Bradford’s book is an insightful distillation of the learnings of decades of attentive observation from his vantage within the war rooms of some of America’s iconic entrepreneurial enterprises.”

– Steve Lund, Chairman, Nu Skin Enterprises

“David Bradford’s book outlines a pragmatic approach and guide to developing business relationships and using social networks and media to advance entrepreneurial success.”

– Larry Sonsini, Chairman, Wilson, Sonsini

“David is a self-made-connected-man. He knows how to do it and he’s shared his methods so simply and eloquently within. A must-read for any serious entrepreneur in this day and age.”

– Shawn Nelson, Founder @Lovesac

Up Your Game is a truly unique take on principles that we all intuitively know are important but search for ways to implement them. In this book, David has clearly delineated a series of amazing steps that anyone can take to improve their lot in business or in life in general. If one studies and incorporates his Six UP Principles, it can be a game changer for one’s career.”

– Scott McNealy, Founder and CEO of Sun Microsystems, Chairman, Wayin

“After reading David’s book, I am feeling completely UP and ready to implement the Big Six Principles. And after knowing the amazing David Bradford personally for many decades, I know that EVERYONE can benefit from his superb ideas that make this the ultimate book for those who want to accelerate their move UP to the top of any organization.”

– Lew Cramer, former CEO World Trade Center of Utah

“Your book is the holy grail of awesome!”

– Dan Young, CEO of PC Laptops